AVA, a digital women’s health company, recently launched the Ava Fertility Tracker 2.0 for women who want an easy way to monitor their fertility cycle. The company’s mission: “to advance women’s reproductive health by bringing together artificial intelligence and clinical research.”
What is the Ava Fertility Tracker?
Ava 2.0 is the improved version of their clinically-proven fertility tracking bracelet. It comes with a sleeker strap, optimized sensor pod for better comfort and a vibrating alarm.
AVA uses sensor technology reveals “what’s really happening with your cycle—whether you’re trying to conceive, are pregnant, or simply want to better understand your body.” Users wear the Ava tracker at night when they sleep, so the device can gather all the information it needs to track your cycle.
The Ava fertility tracker syncs with iPhone and Android via their app. However, the bracelet is only optimal for cycles of 24 – 35 days and is not tested for PCOS.
Features of the Fertility Tracker
The Ava bracelet monitors:
- Skin Temperature
- Resting Pulse Rate
- Breathing Rate
- Heart Rate Variability Ratio
- Perfusion
- Movement
- Sleep
The bracelet is currently available for a basic plan of $299 that includes the bracelet, charging cable, and access to the Ava app. The $399 Ava Plus includes a detailed E-book and a one-year guarantee on pregnancy in addition to the basic plan. The refund policy applies to those who wore the bracelet consistently for one year and still did not conceive successfully.
What Parentology Says About Ava
Two of us here at Parentology evaluated our experience with the Ava Tracker 2.0 over the course of three weeks. While there were some exceptional qualities of the Ava bracelet, other features made it hard to understand what it was we were tracking at times.
When logging on to the app for the first time, Ava asks if you want to monitor your fertility levels, pregnancy or menstrual cycle. We chose the latter.
Since both of us aren’t looking to conceive or track our fertility levels, Ava wasn’t the ideal tracking device solely for menstrual cycles. This product may be a better fit, however, for women looking to become pregnant.
The bracelet made it particularly hard to differentiate between the data that was being displayed and how we were supposed to interpret it. The interface design was minimalistic, but the information given was a lot to work through. Ava shines in its ability to supply an abundance of information to its users, but it can also be a bit challenging to navigate.
The aforementioned features were a bit excessive and their description lacked the conciseness that would make tracking simpler.
The band itself wasn’t as comfortable as advertised and we found that wearing it during the night was inconvenient. If we didn’t strap the band tight enough, Ava had trouble tracking data throughout the night. Often times, when syncing to the Ava app, the data would be inconsistent. For example, some days the app noted two hours of sleep were attained through the night, when in fact, it had been seven or eight.
For those only interested in tracking their cycle, the price-point might not be budget-friendly with other apps available on the market. But, if you’re looking to have a baby, then Ava may be a helpful companion in your journey.